How to Use the Media to Advantage
Before anyone begins a media campaign, he or she needs to ask: Who do I want to reach? How often do I need to reach them? And, how much must I spend?
Before anyone begins a media campaign, he or she needs to ask: Who do I want to reach? How often do I need to reach them? And, how much must I spend?
Many of you will never know what it feels like to be the President of this Society. I’m sure there are some who envy me and a larger number who […]
Howdy to the Membership, Thank you for showing your confidence in me by selecting me to finish the 2004 treasurer’s term and to be your treasurer again for 2005. I […]
In their book, “The Experience Economy. Work is Theater & Every Business a Stage,” authors B. Joseph Pine and James H. Gilmore write about the need for companies to be […]
Are you or will you soon be a new leader in your chapter? Do you have a full understanding of how your chapter operates? Do you know what all your […]
Coming from an organization that won awards for its publications, Anthony Snyder, ASHI’s new director of marketing and membership, was quick to recognize the potential of ASHI’s publications and entered […]
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Don Norman, presidentHouseMaster Home Inspections ServiceInspection Training AssociatesSt. Louis, Missouri “Welcome to 2005! When I joined ASHI 20 years ago this year, it was because it had the reputation, the […]
Every year, the Council of Representatives elects one-third of the 15-director ASHI board for a three-year term. The five nominees who receive the most votes become directors. The nominee who […]
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